Backlinks Kya Hai aur Yeh Seo Ke Liye Kyu Jaruri Hai

Dosto ajj me is post main apko Backlinks Kya Hai aur Yeh Seo Ke Liye Kyu Jaruri Hai ye bataunga. Iss post me sare backlinks ke criteria cover kiye jayenge.

 

Backlinks Kya Hai aur Yeh Seo Ke Liye Kyu Jaruri Hai

 

What is backlinks – backlinks kya hai

Backlinks matlab apke website ya blog ka link kisi aur website ya blog pe hona. Asaan bhasha me kisi aur ke website pe apna link chodna ya phir link banana use backlink kehte hai.

Backlinks Kya Hai aur Yeh Seo Ke Liye Kyu Jaruri Hai

Google ke search results me rank karne ke liye kai factors hote jisme se ek backlinks bhi hai. Backlinks apke site ko search rankings me boost up dete hai. Samjho agar aapne ek post likha jo fully seo optimized hai. Aur apne acche se uspar onpage seo kiya hua hai images optimized hai toh aap jarur google search results me aajaoge. Lekin google ke top 10 results me nahi aapaoge isi jagah par backlinks ki jarurat padti hai.

Backlinks apke post ko top 10 search results me ane me madad karta hai kyuki agar apke pas jo website pehle se maujud hai top 10 me unse jyada backlinks hai toh. Backlinks SEO ke point se bahut jaruri hota hai woh apke website aur article ki credibility yane ki aapke website ki authority build up karta hai.

Kya jaruri hai -Quantity backlinks ya phir Quality backlinks

Quantity backlinks matlab jyada matra me backlinks hona aur quality backlinks matlab kam links hona lekin sab high quality ki backlinks  maujud hona. Google ke search results me rank karne ke liye apke paas jyada backlinks hona jaruri nahi hai. Backlinks jyada matra me hone se koi labh nahi hota jab tak woh backlinks quality ki links naho.

Quality backlinks se mera matlab aise websites ya blog se backlinks lena jinki authority google ki nazar me pehle se hi jyada ho. Quantity backlinks apko search rankings me madad nahi karenge jab tak woh high authority websites se naho. Isliye jyada backlinks banane se accha aap kam backlinks banaye aur woh bhi quality websites se.

Tip – Agar apko kisi post ko rank karna hai toh usi ke related blogs me jinki website authority acchi ho waha par backlinks banaye. 10,000 backlinks se accha 10 quality backlinks hote hai jo aapko arram se google me rank kara sakte hai.

Note -Backlinks banate samay yeh dyaan rakhe ki aap jaha par backlinks banaye woh website aapke website ya post se related ho. Agar aapka ek tech blog hai aur aap ek cooking website ya blog se backlinks lete hai toh ye apko search rankings me effect kar sakta hai. Kyuki google ke latest update ke anusar jo website apki website se related nahi hai phir bhi waha par apka links paya jata hai toh isse spam samjha jata hai aur google ke crawlers apko ranking me penalty de dete hai.

Isliye kabhi bhi apni post se related blogs ya website par hi apni backlinks banane ki koshish kare. Lekin agar aap long term blogging nahi kar rahe aur short term blogging kar rahe hai toh aise backlinks aapko madad kar sakte hai lekin long term ke liye ye links apke websites ke liye acche nahi hai. Kyuki google time ke sath aise links ko catch kar leta hai.

Quality backlinks kise kehte hai –

Quality backlinks woh website se links hote hai jinki website authority acchi hoti hai. Aur woh google kj nazar me trusted ho.

Quality backlinks kaise pehchane –

Ek website se backlinks lena chahiye ki nahi yane ki us website ke links hamare liye quality links honge ki nahi isse pehchanne ke liye bahot sare factors hote hai. Ye saare factors moz namke ek website ne identify kiye hai. Wo factors hai –

1. Domain authority –

Website ki authority uske domain authority se pata chalti hai. Domain authority 1-100 ke range me hoti hai. Jitni jyada domain authority hoti hai utna accha hota hai us website se link lena. Badi badi websites ki domain authority jyada hoti hai.

  1. Jaise dimain authority 20-30 ke beech me hai toh woh ek acchi website hai.
  2. Above 50 jinki hoti hai woh bade websites hote hai jo saalo se blogging kar rahe hai.
  3. Above 80 domain authority bade bade brands ki hoti hai jaise samsung, amazon, adidas, aise hi bahot sare.

Aap baclinks above 20 domain authority websites se hi le toh aapko jyada fayda hoga.

2. Page Authority –

Ye ek page ki kitni authority hoti hai. Us page se link lene se hume kitna fayda joga ye woh batati hai. Page authority 1-100 ke range me hoti hai jitni jyada authority utna accha link.

Note – Page authority bhi ek bada role play karti hai search rankings me. Kyuki agar hum blogger ke website se link lete hai toh unki domain authority jyada hi hoti hai kyuki woh google ka product hai. Isliye page authority ka isme ek bada role aa jata hai kyuki agar aapne ek blogger website se backlinks liya hai joh ek google ka product hai toh aapko domain authority ka koi fayda nahi hota kyuki blogger ke websites ke domain authority high hote hai.

Isliye aap blogger se link lete hai toh ek high page authority website se hi link le. Agar apko page rank badhani hai toh high page authority website se link lena bahut accha hota hai

  1. Page authority 100 sirf google ke websites ki hi hoti hai.
  2. Above 80 page authority unhi page ki hoti hai jaha lakho ka traffic ata ho us page pe.
  3. More than 50 page authority bade bade bloggers ki hoti hai jinki websites bahut purani hai.

Greater than 20 page authority wale page se hi link le. Isse apki article jaldi rank hogi.

3. Moz rank –

Ye ek leading website moz ka criteria hai moz rank ye 1-10 ke bich me hoti hai. Jitni jyada rank utni acchi website.

4. Moz trust –

Ye bhi ek moz ka criteria hai google me rank karne ke liye. Ye bhi 1-10 ke bich me hota hai. Jitni jyada utna accha website.

Aap ek website ke sare criteria iss website se nikal sakte hai –

https://moz.com/researchtools/ose

Backlinks Types – Backlinks Kitne Tarah Ke Hote Hai

1. High quality backlinks –

Agar aapko kisi high quality website se backlinks milte hai jiski domain authority aur page authority high ho toh use high quality backlinks kehte hai. Jaise wikipedia.com se aapko backlink milta hai toh woh ek high quality backlink hai.

2. Low quality backlinks –

Agar aap kisi aise websites pe backlinks banate hai jo google ki najar me spammy hai. Agar wo website pehle kabhi google se penalize ho chuka hai toh woh spam links hote hai. Aise website se backlinks lene se aapki site ki ranking me bahut effect padta hai isliye aise links ko low quality backlinks kehte hai.

Note : Kabhi bhi kisi spammy ya phir adult sites pe backlinks na banaye.

Types Of Backlinks –

1. No-follow backlink –

Google ke crawlers se external links ko hide karne ke rel=”nofollow” tag use kiya jata hai. Isse google ke crawlers us link ko dekhte hai lekin use link ko follow nahi karte hai. Agar aap kisi ko baclinks dete hai aur chahte hai google us link ko follow na kare toh aap nofollow attribute ka use kare.

Agar koi website aapke link par nofollow attribute use karti hai toh woh aapko nofollow backlink de rahi hai.

2. Do-Follow backlink –

Google ke crawlers se external links ko follow kare isse karne ke liye rel=”follow” tag use kiya jyata hai. Agar us link ke saath koi tag use nahi kiya gaya hai toh bhi usko dofollow link hi mana jyata hai. Agar app kisi ko link dete hai aur chahte hai google usko follow kare toh dofollow tag ka istemaal kar sakte hai agar aap tag nahi bhi dalte hai toh use dofollow link consider kiya jyata hai.

Koi website agar aapke link par follow attribute use karti hai  ya phir attribute use hi nahi karti hai toh woh aapko dofollow backlink de rahi hai.

Conclusion :

Iss post me maine apko sab kuch bata diya hai ke Backlinks Kya Hai aur Yeh Seo Ke Liye Kyu Jaruri Hai. Agar apka backlinks ko lekar koi bhi sawal hai toh comment me jarur bataye. Aur aap Seo se related jankari prapt karna chahte hai toh iss blog ko subscribe karle. Post padhne ke liye shukriya….

admin

I am a educational blogger. Love to teach people everything that I know and want everyone to know about it. I am very much interested in SEO kind of things and also I love to teach about technologies.

2 thoughts on “Backlinks Kya Hai aur Yeh Seo Ke Liye Kyu Jaruri Hai

  • July 24, 2018 at 7:42 am
    Permalink

    this really helfull website….thank you sir aapse se seo karne ke bare me janke backlink banana suru kiya….thanks for sharing this post…

    Reply

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